#1 Marketing Platform® for Landscapers
Modern marketing to grow your landscaping business
Landscaper marketing to grow your business
There are more than a million landscapers and hundreds of thousands of landscaping companies operating in the US, many of whom are competing for the same customers. If landscapers can’t make themselves stand out, they’ll get lost in the crowd.
There’s a lot of competition out there for residential and commercial landscapers. In order to grow your landscaping company, you need to outshine your competitors and attract new clients. That's where landscaper marketing comes in.
Landscaper marketing underscores what makes your business different and gives you the tools you need to stand out. It gets you in front of the right people — prospective customers specifically looking for the landscaping services you provide — in the right place and at the right time.
5 reasons to use a landscaper marketing platform
- 1. Everything you need in one place: Modern marketing for landscaping companies is multi-faceted, consisting of many different marketing channels and strategies. Managing all of these different marketing channels and strategies can get overwhelming, fast. Marketing 360®’s landscaper marketing platform keeps it simple with an all-in-one marketing solution.
- 2. Streamline your marketing: From Facebook marketing to landscaping PPC campaigns, landscapers need to take advantage of multiple marketing channels to get ahead. Landscaper marketing channels work better together, with one cohesive strategy. With a singular marketing platform, you can streamline all of your marketing efforts seamlessly.
- 3. Save time: Landscaper marketing takes time. Most landscapers need all the time they can get to focus on meeting with customers and creating landscape designs. The Marketing 360® landscaper marketing platform helps you save time by giving you all of the tools you need to manage your marketing strategy from one place.
- 4. Save money: There are many marketing tools landscapers can use, including landscaping CRM software, email marketing software and social media management software. Paying for each of these tools one by one can really add up. Save more money and get all of the marketing tools you need in a singular landscaper marketing platform.
- 5. Monitor and maximize your performance: Which landscaper marketing channels are driving your best results? What should you do with your marketing budget? You can answer these questions and many more when you regularly monitor your marketing performance. With an all-in-one landscaper marketing platform, you can track your performance across all of your marketing channels.
Must-have marketing channels for landscaping companies
SEO and content
SEO and content marketing
Most people who need landscaping services start their search on Google or Bing. Landscaping SEO (search engine optimization) and content marketing can help you rank higher on search engines and get in front of people actively searching for your landscaping services. It’s the best way to drive low-cost, high-quality landscaping leads.
Email and text
Email and text message marketing
Stay in touch with your customers and be the first landscaping company they think of when they need landscaping services with email and text message marketing. Email and text can also help you nurture your leads as they make their way through the sales funnel. Best of all, email marketing software makes it quick and easy with automation.
Social media marketing
People don’t just use social media anymore for friendships and other personal connections. They use social media to find new brands and local businesses, like landscapers. Social media marketing can help you build brand awareness, increase customer loyalty, create strong community connections and more.
Capture market share and win over landscaping leads with multi-channel landscaper advertising. A strategic multi-channel advertising campaign for landscaping companies can help you stand out on the channels most popular with your customer base. Maximize your impact by targeting your ads to the right audience.
Landscaping is important. After all, it’s the first thing most people see when they come to a home or business. Before they’ll schedule an appointment or an estimate, people want to know that you’re the right landscaper for the job. Reputation management can help you build a strong reputation for your landscaping business.
The benefits of working with a landscaper marketing team
Do more for less
Handling your own landscaper marketing may seem like the most cost-effective way to grow your business, but it’s important to remember that your time is money, too. Your customers are paying you for your landscaping services, not to market your business. Working with the Marketing 360® landscaper marketing team helps you do more for less.
Free up your schedule
As a landscaper, your time is valuable. Chances are, you don’t have a lot of extra time in your schedule to focus on landscaper marketing. By working with the landscaping company marketing team at Marketing 360®, you free up your schedule without having to take your foot off of the pedal when it comes to marketing.
Stay up to date with the latest trends
Marketing for landscaping companies is always changing and evolving. Landscapers who want to get ahead — and stay ahead — need to stay up to date with the changes. The landscaper marketing pros at Marketing 360® will help you keep up with the latest marketing trends so that you can keep getting ahead.
Maximize your ROI
Even with the best landscaper marketing analytics software, it can be difficult to know what to do with the data and how to use it to improve your strategy. Marketing 360®’s landscaper marketers know which KPIs (key performance indicators) matter and how to use them to help you make data-driven marketing decisions.
Focus on what matters most
Most landscapers don’t get into the business because they have a passion for landscaping PPC campaigns. They do it because they do landscaping. Working with the Marketing 360® marketing team saves you time and frees up your schedule so you can focus on what matters most — serving your customers.
Landscaper marketing FAQs
Why is landscaper marketing important?
Landscapers face fierce competition for residential and commercial landscaping leads. The right landscaper marketing strategy can help your landscaping company stand out from the crowd and get in front of the people who are most interested in your landscaping services. It’s a must for successful landscaping companies.
How do you create a landscaper marketing strategy?
Just as no two landscaping companies are exactly alike, no two landscaper marketing strategies should be exactly alike. However, all marketing strategies should start in the same place — figuring out who your target audience is, where they spend their time and what message will resonate with them, as well as your goals and budget.
What does inbound marketing look like for landscaping companies?
Inbound marketing is a strategic approach that focuses on getting found by your target audience online, and then turning those landscaper leads into customers. It's the opposite of outbound marketing, which involves interruption tactics, like cold-calling and buying leads. Some common inbound marketing tactics for landscapers include SEO, content marketing, social media marketing and lead nurturing.
How do you generate landscaping leads?
There are a number of ways to generate leads for your landscaping company. Some common landscaping-lead-generation strategies include SEO, PPC advertising, social media marketing and content marketing. You can also generate leads by attending local events, sponsoring community programs or partnering with other businesses, like property management companies.
Real landscaping and lawn care businesses, real results
As a landscaping and lawn care business, your business is only as strong as your stream of leads. Marketing 360® has helped landscaping and lawn care businesses like yours build their brand presence, improve their business operations and drive landscaping and lawn care leads.
After one year with Marketing 360®, landscaping and lawn care businesses saw these fantastic results*
1,122% increase in website traffic
18,968% increase in overall impressions
1,558% increase in overall clicks
303% increase in conversions (leads and sales)
15,275% increase in organic impressions
1,359% increase in organic clicks
226% increase in organic keyword rankings
199% increase in social clicks
430% increase in ad impressions
1,589% increase in direct impressions
*Average results based on a study of past landscaping and lawn care clients. Individual account performance may vary. Results are not guaranteed.
See what our landscaping and lawn care businesses Marketing 360® Platform users are saying
"The customer support is out of this world, and Marketing 360® is a true company that cares about results. I would recommend Marketing 360 to any business!"
Dana M. | Chief Operator
"Our new website now has a sleek overall look. It was developed with creativity and has great content."
Tracie J. | Owner
"Best small business CRM and marketing platform. I love working with Marketing 360®."
Meghan G. | Owner
"Our rep is always available and always has new ideas to help further our business marketing growth."
Luke L. | President
"Marketing 360® is ALWAYS there for us. They answer the phone and take the time to answer any questions we may have."
Ryan R. | Owner
"The platform is strong and the marketing manager working with us provides valuable expertise."
Lisa L. | Managing Partner
"Marketing 360® doubled my revenue this past year. Great service!"
Danny L. | President
"My overall experience with Marketing 360® has been exceptional."
Lisa U. | Administrative Assistant
"Easy to use and navigate. Very detailed information. Really happy with the software."
Bryan J. | CEO
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