Marketing 360×
4.6 · 4,000+ Reviews on TopRatedLocal

Senior Living Social Media

Social Media Management for Assisted Living Communities

Social media for assisted living communities that shows families real community life — activities, staff, residents — and builds trust before the first tour.

What's included

Social media that builds trust before the first visit.

Real Community Life, Not Stock Photos

Activities, meals, staff, and residents smiling — authentic content that helps a family picture their parent fitting in.

Staff & Caregiver Spotlights

Introduce the people a family will actually interact with, building the kind of trust that review stars alone can't.

Events & Calendar Highlights

Showcase the activities calendar — holiday events, outings, classes — that shows a community that's genuinely active, not just a place to live.

Consistent Posting, Handled for You

A steady content calendar across Facebook, Instagram, and more, so your profiles stay active without pulling your staff away from residents.

Monitoring & Response

Comments and messages monitored and answered promptly, so a family's question never goes unanswered on social media.

Questions

Common questions about senior living social media

Do we need resident or family consent for photos?
Yes — we work from the photo and video content your community has consent to share, and help you build a simple process for collecting more going forward.
How often will you post?
A consistent, steady cadence that keeps your profiles active without feeling like a sales pitch — the goal is to show real community life, not just promotions.
Can this work alongside our website and reviews?
Yes — social media, reputation, and your website all work together, so a family who finds you on Instagram sees the same trustworthy story everywhere else.See Senior Living Reputation →
How often should assisted living communities post on social media?
Consistency matters more than volume — Marketing 360 builds a realistic posting cadence around your business and keeps it running, rather than a feast-or-famine schedule.
Which social platforms actually matter for my business?
It depends on where your customers spend time — Marketing 360 focuses effort on the one or two platforms that actually drive engagement and leads, not every platform at once.
Do I have to come up with the content myself?
No — a dedicated Social Media Manager creates, schedules, and posts content built around your business, so it's handled for you.
Can social media actually generate leads, or is it just for engagement?
Both — organic posts build trust and visibility, while targeted social ads turn that visibility into actual leads and bookings.
How do you measure if social media is actually working?
You get visibility into engagement, follower growth, and the leads that come directly from your social campaigns — not just vanity metrics.

Reviews

4.6★ from 3,900 small business owners.

Top Rated Local

“Amazing team and a great product — they took my business from brand new to multiple locations over the last 5 years. I'd recommend the team at Marketing 360 to anyone.”

Justin B.

Top Rated Local

“From the beginning it's felt like the team is on our side, not out for their own gain — genuinely refreshing. They made the website easy to understand every step of the way. Very glad I took this leap of faith.”

Richard S.

Top Rated Local

“Alex did an amazing job on the website and walked me through, step by step, how to update things myself. I love that the quote button alerts my email the moment a potential customer requests one.”

Judy R.

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