Marketing 360×
4.6 · 4,000+ Reviews on TopRatedLocal

Case Study · Law Firm

From a one-man operation to a top-ranked Manhattan firm.

When Gadi Zohar left a traditional firm to start Zohar Law, he needed a distinct digital presence built on real data, not a broken link from a previous provider's ads. Marketing 360 took Google Ads leads from 40 a year to 1,666.

Industry
Law Firm · Immigration
Location
Manhattan, NY (expanding to Miami, FL)
Contact
Gadi Zohar, Managing Partner
Team growth
1 → 5-6 employees
A client couple Zohar Law represents

The challenge

Starting over, with a previous provider's broken ads.

After leaving a traditional firm to start his own practice, Gadi Zohar needed to build a distinct digital presence and attract quality leads. His previous marketing provider's ads pointed to a broken link — he needed a data-driven approach built on real trust and authority instead.

  • Needed a distinct digital presence for a brand-new independent practice
  • A previous provider's ads were pointing to a broken link
  • Needed to build trust and authority through Google reviews and SEO

The strategy

LSAs, local pages, and a weekly feedback loop.

Marketing 360 paired Google Local Service Ads and Performance Max campaigns with monthly content, localized and multilingual pages, and weekly check-ins to keep ad data and strategy tightly aligned.

LSAs & Performance Max

Google Local Service Ads and Performance Max campaigns.

Monthly Content & Email

Monthly blogs and email campaigns built from new content.

Multilingual Location Pages

Location-specific pages, including a new Miami, FL page, plus websites in Spanish and Hebrew.

Weekly Ad Data Reviews

Weekly check-ins to review ad data, with automated email follow-ups and review requests.

Social & Press Campaigns

Social content across Facebook, Google Business Profile, Instagram, LinkedIn, and X, plus video campaigns, press releases, and infographics.

“Marketing 360 isn't just our marketing partner—they're truly an extension of our firm.”
— Gadi Zohar, Managing Partner, Zohar Law

The results

A top-3 Manhattan ranking, and a team that grew to match it.

40 → 1,666
Google Ads leads per year, 2020 to 2024
$107.96 → $46
Cost per lead, a $61.96 reduction
#3
Google ranking for "immigration lawyer in Manhattan"
72 → 220
Google reviews, with a 4.9 average rating
1 → 5-6
Team members, from a one-person operation

Keep exploring

See how it works for other businesses.

Reviews

4.6★ from 3,900 small business owners.

Top Rated Local

“Amazing team and a great product — they took my business from brand new to multiple locations over the last 5 years. I'd recommend the team at Marketing 360 to anyone.”

Justin B.

Top Rated Local

“From the beginning it's felt like the team is on our side, not out for their own gain — genuinely refreshing. They made the website easy to understand every step of the way. Very glad I took this leap of faith.”

Richard S.

Top Rated Local

“Alex did an amazing job on the website and walked me through, step by step, how to update things myself. I love that the quote button alerts my email the moment a potential customer requests one.”

Judy R.

See all reviews →

See Your Growth Opportunities

Get your free marketing report.

Get a free marketing visibility report to see where your business stands, where you're missing opportunities, and what it could cost to maximize your visibility in your market.

  • No risk
  • No obligation
  • Just insights to help you grow
Get My Free Marketing Report