#1 Marketing Platform® for Retail Stores
Modern marketing to grow your retail store
Retail marketing to grow your business
There are millions of retail stores operating in the US, many of which are competing for the exact same customers. Unfortunately, retail stores that can’t differentiate themselves enough to stand out from the crowd can easily get lost in it.
Marketing is a key tool that can help stores stand out from their competition. By creating a well-thought-out marketing strategy, retail stores can connect with their target audience, build brand awareness and drive sales.
Retail marketing underscores what makes your store different and gives you the tools you need to stand out. It gets you in front of the right people — prospective customers specifically looking for the products you offer — in the right place and at the right time.
5 reasons to use a retail marketing platform
- 1. Everything you need in one place: Modern retail stores need to market on modern marketing channels. That often requires a variety of tools and techniques. Marketing 360®'s all-in-one retail marketing platform gives you everything you need in one place. With everything in one place you can save time and money while getting the most out of your retail marketing efforts.
- 2. Streamline your marketing: To compete, retail stores should be using multiple marketing channels to get in front of new customers. Creating a cohesive strategy across all of these channels can quickly become overwhelming and difficult to manage. With Marketing 360®, you can streamline your retail marketing strategy across the web, helping you maximize your impact.
- 3. Save time: From managing inventory and staff to bookkeeping, payroll and everything that comes with owning a store, many store owners don't have a lot of time for marketing. With Marketing 360®, you can save time by having all of the retail marketing tools you need in one place. This way, you don’t have to waste time jumping from one platform to another.
- 4. Save money:There are many tools you can use to market your retail store, like social media management software and reputation management software. But paying for them one by one can add up quickly. With Marketing 360®, you get all of these tools and more in one platform, so you can save more money with one low price.
- 5. Monitor and maximize your performance: In order to be successful, you need to be able to track your marketing efforts and see what’s working and what’s not. With Marketing 360®, you can get detailed reports on your performance across the web, so you can see exactly which channels and strategies are driving results for your store, and which aren't.
Must-have marketing channels for retails
SEO and content
SEO and content marketing
These days, most shoppers start their search for a local retail store on a search engine, like Google or Bing. If you want them to find your store, you need to make sure your retail website is ranking for relevant keywords. This is where SEO and content marketing come in. Plus, it can help you build trust, increase brand awareness and more.
Email and text
Email and text message marketing
Email and text message marketing are two of the most effective ways to reach and engage your target audience. With email marketing, you can send personalized messages to your customers and prospects, and with text message marketing, you can send timely updates and special offers. Best of all, automation makes email and text fast and easy.
Social media marketing
Social media is where most consumers are spending the majority of their time online. That makes it a powerful marketing tool for retail stores. It allows you to connect with your customers and prospects, build relationships and increase brand awareness. Plus, it’s a great way to drive traffic to your website and generate leads.
With online retail advertising, you can reach your target audience with laser precision. You can target prospective customers by location, demographics, interests and more. Plus, you can track your performance so you can see exactly how your retail ad campaigns are performing and maximize your ROI.
What people say about your retail store online can make or break your business. That’s why it’s important to proactively manage your online reputation. With reputation management, you can monitor what’s being said about your store online, quickly address any negative reviews or feedback and get more five-star reviews.
The benefits of working with a retail marketing team
Do more for less
Paying for all of the retail marketing tools you need one by one can really add up — and that's nothing compared to the cost of hiring an in-house marketing manager. By outsourcing your retail marketing to the team at Marketing 360®, you can save money and get a full team of marketing professionals on your side.
Free up your schedule
As a retail store owner, you have a lot on your plate as it is. The last thing you need is the added stress of trying to do your own marketing on top of everything else. When you outsource your retail marketing to the team at Marketing 360®, you can free up your schedule and focus on running your store.
Stay up to date with the latest trends
The retail marketing landscape is constantly changing. If you want to stay ahead of the competition, you need to make sure you're up to date on the latest marketing trends and techniques. When you work with the team at Marketing 360®, you can be confident that your retail marketing is always on the cutting edge.
Maximize your ROI
Not every retail marketing investment yields the same return. When you outsource your retail marketing to the team at Marketing 360®, you can be confident that your marketing budget is being used effectively to drive results for your store. We use data and analytics to track your performance and optimize your campaigns for maximum ROI.
Focus on what matters most
At the end of the day, the most important thing is running your store and serving your customers. When you outsource your retail marketing to the team at Marketing 360®, you can focus on what matters most — running a successful store. We'll handle the marketing, so you can focus on what you do best.
Retail marketing FAQs
Why is retail marketing important?
There are several key reasons why retail marketing is so important for modern stores. For one, it allows you to connect with your customers and prospects. It also helps you build relationships, increase brand awareness, drive traffic to your retail website, generate leads, drive sales and so much more.
How do you create a retail marketing strategy?
There are a few key steps you need to take to create a retail marketing strategy. First, you need to identify your target audience. Next, you need to decide which marketing channels you're going to use to reach them. Then, you need to create high-quality content that resonates with your target audience. Finally, you need to track your performance and adjust your strategy.
What does inbound marketing look like for retail stores?
Inbound marketing for retail stores looks a lot like inbound marketing for any other type of business. It starts with creating high-quality content that resonates with your target audience. Then, you need to use SEO to make sure your content is being found by your target customers. Finally, you need to track your performance and adjust your strategy.
How do you generate retail customers and sales?
There are a few key ways to generate retail customers and sales. You can use SEO to make sure your retail website is ranking for relevant keywords. You can also use social media, email marketing, online advertising and more. Plus, you can use lead magnets, like ebooks, coupons and more, to entice customers to sign up for your email list.
Real retail stores, real results
As a retail store your business is only as strong as your stream of leads. Marketing 360® has helped retail stores like yours build their brand presence, improve their business operations and drive retail store leads.
After one year with Marketing 360®, retail stores saw these fantastic results*
2,935% increase in website traffic
11,522% increase in overall impressions
2,078% increase in overall clicks
1,451% increase in conversions (leads and sales)
3,445% increase in organic impressions
1,526% increase in organic clicks
889% increase in organic keyword rankings
6,786% increase in social clicks
119% increase in ad impressions
1,163% increase in direct impressions
*Average results based on a study of past retail store clients. Individual account performance may vary. Results are not guaranteed.
See what our retail store Marketing 360® Platform users are saying
"Marketing 360®'s software allows us to make marketing and advertising decisions quickly with informed metrics."
CJ K. | Owner
"It has helped our business improve drastically. We are so excited to keep working with them!"
Kaden B. | Owner
"Working with a talented, professional and passionate company is a necessity for my brand."
Jaimie S. | Owner
"Sales more than tripled within the first months. It is indispensable for the growth of the business."
Mercedes S. | Marketing Director
"In less than one month's time, we have already begun to see increases in customers visiting our website and social media."
Dawn T. | CEO
"Online marketing is so complex, and with Marketing 360®, it's all in one place."
Matthias B. | President
"Our ROI is more than we ever expected! Six months with Marketing 360®, and we couldn't even imagine our business without it!"
Hilary L. | Owner
"Our company saw a dramatic difference in our sales, and we know that we are on the right track for success."
Brenda B. | Owner
"Marketing 360® has been great for our business."
Amy J. | Owner
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