Google Local Service Ads For Real Estate | Real Estate Leads

Multi-channel advertising

Reach buyers and sellers on every channel that actually drives bookings.

Local Services Ads

Show up with the Google Guarantee badge when buyers and sellers search for real estate agents — and only pay for leads that are actually interested in your business.

Search & Maps Advertising

Target buyers and sellers actively searching for real estate agents on Google and in Maps results, right when they're ready to act.

Retargeting

Stay in front of buyers and sellers who've already visited your site or clicked an ad, so you're the one they call when a hot local market where listings move in days.

Social Media Advertising

Reach buyers and sellers on Facebook and Instagram while they're already scrolling, with ads built around your listing a home and other services.

Display & Digital TV

Put your business in front of buyers and sellers on the websites, apps and streaming shows they're already using every day.

Questions

Common questions about real estate leads

What's a Local Services Ad, and why does it matter?

It's a Google-verified ad format that shows the Google Guarantee badge next to your business, builds trust instantly, and only charges you for leads actually interested in listing a home or your other services — not clicks.

What do I need to qualify for Google Guaranteed?

Your business needs to pass Google's background check and meet its accepted business type requirements; verification fees apply. We walk you through the process.

Do I need to run ads on more than one channel?

Multi-channel advertising reaches buyers and sellers wherever they're already looking — search, social, display and more — instead of relying on a single source for every lead.

How do I manage the leads once they come in?

Every lead syncs directly to your CRM Leads Inbox, so you can respond fast, assign your team, and track your responsiveness rating.See the full Real Estate Marketing overview →

How much should I budget for real estate advertising?

It depends on your goals — a business focused on brand awareness typically needs a larger budget than one focused purely on buyer representation or immediate bookings. We help you set a realistic number for your market.

How do I know if the advertising is actually working?

You'll get clear reporting on which channels are producing real leads and bookings, so budget shifts toward what's working instead of guesswork.

Reviews

4.6★ from 3,900 small business owners.

“Amazing team and a great product — they took my business from brand new to multiple locations over the last 5 years. I'd recommend the team at Marketing 360 to anyone.”

Justin B.

“From the beginning it's felt like the team is on our side, not out for their own gain — genuinely refreshing. They made the website easy to understand every step of the way. Very glad I took this leap of faith.”

Richard S.

“Alex did an amazing job on the website and walked me through, step by step, how to update things myself. I love that the quote button alerts my email the moment a potential customer requests one.”

Judy R.

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