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Success Story · Law Firm
Donahue Law Firm, a trusted criminal and DUI defense practice in Bend, Oregon led by Owner and Senior Attorney Bryan Donahue, came to Marketing 360 with a modest budget and one clear goal: generate more DUI leads in an increasingly competitive legal market.
The challenge
As the competitive landscape intensified, Bryan needed a partner who could continually pivot strategies to maintain lead quality despite seasonal fluctuations, holiday slowdowns, and rising ad costs. At the same time, the firm was expanding its service area to cover more counties and diversifying into family law and estate law.
The strategy
Google Search campaigns were the primary channel for capturing high-intent DUI leads at first. Once Google Local Service Ads became available, Marketing 360 shifted focus to maximize local visibility, then layered in Facebook and user-generated content video as competition increased.
Google Search campaigns to capture high-intent DUI leads.
Google Local Service Ads (LSA) added to maximize local visibility.
Facebook and user-generated content video campaigns for brand awareness.
Weekly strategy meetings reviewing lead quality, comparative metrics, and auction insights, with real-time adjustments.
“I tried another company once, but nothing compared to the level of service and attention I receive here. Even when lead flow isn't as high as we'd like, I know Marketing 360 is doing everything possible to keep us competitive. Their weekly check-ins and tailored strategies have made them a key part of our growth.”— Bryan Donahue, Owner & Senior Attorney, Donahue Law Firm
The results
Keep exploring
Reviews
“Amazing team and a great product — they took my business from brand new to multiple locations over the last 5 years. I'd recommend the team at Marketing 360 to anyone.”
“From the beginning it's felt like the team is on our side, not out for their own gain — genuinely refreshing. They made the website easy to understand every step of the way. Very glad I took this leap of faith.”
“Alex did an amazing job on the website and walked me through, step by step, how to update things myself. I love that the quote button alerts my email the moment a potential customer requests one.”
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